DELTA ASSOCIATES

Delta Associates is an organization whose currency is trust, which is the confluence of capability and sincerity.

25+ years, 500+ clients, 50+ countries – We teach retail professionals how to analyze sales and marketing data, find the key insights, and communicate them powerfully and clearly.

Most organizations consider data a strategic asset – yet fail to build their teams’ skills to effectively use data for competitive advantage. Large PowerPoint decks typically regurgitate what the numbers are and fail to communicate what the numbers mean. They restate the obvious in an overwhelming data dump – failing to tell the story.

Short powerful stories catalyze dialogue around critical issues and lead to better and faster business decisions.

Developing powerful stories requires critical thinking, business acumen and analytical skills. Technical skills such as Excel, Power BI and/or Data Visualization can also help. Delta furthers capabilities in these areas for people who want advanced techniques or those just beginning.

Delta’s Mastery of Selling Skills® teaches retail professionals how to sell and negotiate the fact-based story.

How we are different:

We are specialists in the consumer product goods industry. We strive to change behavior through a curriculum-based approach with our programs consisting of pre-work/pre-assessments, courses, homework/practice exercises, real-world case studies and quizzes/tests in a blended learning