Consultative selling and positioning value are not easy. They involve a skillful approach to managing a conversation with prospects and clients, tailoring it for resonance to them. It means leading a prospect through a series of questions that allows them to self-discover a problem that they come to realize must be fixed. It involves pulling versus pushing a prospect through a sales process by focusing on important issues that matter to them.

This sales training workshop focuses on the skills necessary for salespeople to become successful at positioning themselves as a person offering value, an indispensable business partner. If you or your team need to be able to sell value as opposed to sell based on price, maximize margins instead of discounts, and compete and win more business, this virtual or in person workshop is for you.