What You Will Learn :
- Establish a joint plan for a process of mutual discovery and a shared definition of success.
- Position your offerings as solutions that deliver specific, measurable business results.
- Identify business drivers and corporate objectives that you and your company can impact.
- Create a rock-solid C-Level value proposition to differentiate yourself from your competition.
Selling to executives requires an understanding of their unique set of business values, and the ability to gain access at that level. Our Selling to C-Level and VP-Level Executives program teaches you how to reach, relate to, sell to, and build business relationships with the CEO, CFO, COO, and other senior executives. This program presents proven techniques to get through to executives, engage them using their language, create business cases to justify the investment in your solutions, and build executive relationships you can leverage to orchestrate a bullet-proof sales campaign. Selling to VP and C-Level executives can be challenging. But for anyone who’s up for the challenge, the rewards can be amazing! Learning to sell higher and wider within accounts will help you: Grow your average deal size Accelerate your customer’s buying process Close more business at higher margins
Who is this course for?
Strategic Account Managers
Global Account Managers