The primary reason startups fail is they rush to bring forward the product or service without first validating their ideas early on with real-life customers. This e-learning course is intended to guide participants through the skills necessary for developing and testing ideas. Participants will learn techniques for gathering astounding amounts of customer and marketplace feedback.
A PRACTICAL PROGRAM IN PROGRAMMING
This hands-on course is designed to provide the skills necessary for bringing your idea from conception to market. Delegates will gain skills in active listening, gathering and using customer feedback for product design and business model as wekk as the knowledge necessary to keep customers engaged all the way through the customer relationship management lifecycle. The program makes use of real-world examples to highlight and identify key resources, partners, activities, and distribution channels required to deliver your product to your customer. Participants will also learn how to make the appropriate direct and indirect cost calculations for delivering the product.
This How to Build a Startup takes learners through:
- Talk to customers, build a Business Model Canvas, prototype your product and pitch to coaches.
- What We Now Know
- Business Models and Customer Development
- Value Proposition
- Customer Segments
- Customer Relationships
- Revenue Models
- Resources, Activities and Costs
Who is this course for?
This How to Build a Startup course is intended for professionals hoping to gain the basics of the Customer Development Process