You need business development reps with a fighting spirit and competitive edge who will do whatever it takes to get in the door. However, do your reps know what to do once they get there?

This fighting instinct that was so useful when getting the attention of a cold prospect can be significantly less effective when the time comes to sell the client a solution. They need to change their former aggressive sales demeanor to that of a trusted partner who listens carefully to the client in order to understand their needs and solve their problem. This shift is not an easy one to make for the majority of reps, however, it makes life easier and sales more effective

This two to three-day in-house Business Development Sales Training program from ASLAN will teach your reps to make this shift so that they can be successful in every facet of their role.

This course can also be offered virtually. Contact ASLAN to learn more about delivery options.